Saas family platform: insights, content, reviews and parental influence

INSIGHTS & DATAS

Improve your customer knowledge by collecting highly targeted insights.

Have your products and concepts tested, regardless of when they are marketed, and gather highly targeted consumer insights from childcare professionals or parents, depending on the age of their children.
Surveys, testimonials, use tests, concept tests...

CONTENT

Create rich, varied and in situ content of your products for all your marketing materials.

Use the Bilbokid platform to recruit quality content creators.
Product shots, testimonials from parents, professionals, interviews with experts, product demonstration videos... Define your brief with the necessary transfer of rights.

REVIEWS

Generate quality reviews on your product sheets and boost your traffic and sales!

Boost the quantity and improve the quality of reviews posted on your product sheets, on your site or your partner marketplaces such as Amazon, by soliciting constructive feedback from highly targeted consumers, education experts or health professionals.

INFLUENCE

Get your brand in front of your target audience with influencers.

Easily communicate with parents and teachers through recommendations from parental influencers, childcare professionals, teachers and healthcare professionals! Create, track and analyse your campaigns with ease.

The most qualified network for the family target

parents, enseignants, pros petite enfance, santé

Bilbokid enables children's and family brands to communicate in a simple and effective way with the parental target group or through its influencers:
digital mums, teachers, childcare professionals, parenting influencers and health professionals.

Social networks and statistics

Household composition

Age of the children

Gender and name of children

Pregnant / Primiparous / Multiparous

Pets

Geo-location of home and occupation

Parenting professions and practice structures

Types of consumption and interests

Specificities (Homescooling, Family Instruction, ...)

Private / public sector and education sections

Classroom blogs

The webmarketing agency pole

Specialist in target parenting, from pregnancy to the child's 14th birthday

Do you want to rely on our expertise to manage your communication and campaigns from A to Z? Bilbokid has an agency dedicated to the parental target group and offers three types of services: Studio, Shopping and Social.

STUDIO

Production and content

Content writing, blog creation and animation, newsletter creation, product photography... Our graphic designers, photographers and web designers have expertise and experience in the children and family sector.

SHOPPING

Audience acquisition

Natural referencing, Google Ads campaigns, affiliation, marketplaces, retargeting, social ads... Our traffic managers manage their campaigns on a performance basis (per sale or per lead) and with a view to achieving a return on investment.

SOCIAL

Influence and social media

Management of your influencer campaigns, community management, organisation of your influencer events... Communicate differently thanks to social recommendation and our partnership platform dedicated to the world of parenting.

A vector of synergies and collaborations

As specialists in the children's sector, we know the issues of all the prescribers at their fingertips and have privileged relationships that allow us to propose solid and mutually beneficial partnerships.
Collaborations between brands, privileged access to platforms and advertising agencies, close relationships with parenting influencers, interventions by parenting experts or health professionals...

More than 300 brands in the sector already trust us !